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4 Types of Content Your Business Should Try in 2016

2016 is here! Blogging is a great way to get attention in your industry, but why not gain authority by providing content in different forms? A lot of niches have become...

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The #1 Skill That Will Guarantee Great Content

Businesses spend millions of dollars each year hiring content strategists and freelance writers to develop various formats of content (blog posts, videos, ebooks, etc.) to...

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How To Write An Effective Press Release

An effective press release (PR) is vital to your business. Especially, if you are a small business or a newly start-up operation, press release is an integral component in...

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Content Marketing: How to Push the Envelope

Brands are always coming up with innovative yet compelling ways to seek out and gain their customer’s undivided attention. After all, in order to get past the obstacles you...

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How to Successfully Attract Millennials to Your Content

High-profile brands are competing with each other on who can maintain Millennials’ interest the most and benefit from their consumer influence. Millennials, a.k.a. Generation...

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Is Instagram Only To Promote Celebrities?

Instagram is one of the most famous apps with millions of active users. It mostly focuses on visual content, images, and short video clips and is massively popular with...

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What Is Conversion Rate Optimization?

Generally speaking, conversion rate optimization (CRO) is a method to successfully be able to make the visitors of your website take the action desired by you. That is,...

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4 Ways Visual Media is Revolutionizing The World of Online Marketing

Visual media is an effective, and convincing way to promote your business online. We already covered the importance of visual media in one of the previous articles. As...

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Content Curation: How to Measure its Effectiveness

Content curation involves searching and gathering relevant content that belongs to a third party and then sharing it with the audience. Although it is relatively new, content...

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Can Hiring a Journalist Improve Your Content Marketing Efforts?

When recruiting your content marketing team, hiring a journalist can improve your content marketing and make all the difference. During the last ten years, a growing number of...

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How To Engage With Your Target Audience

Many businesses attempt to create interesting marketing strategies to build their audience only to have very little return on investment. There are many brands that have several...

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Why is it Important to Have a Blog on Your Website?

Visitor acquisition is arguably the single most difficult challenge facing marketers these days. In spite of the incredibly rapid growth in the size of the internet community in...

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