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Branding Basics For Small Businesses

Today, the hottest entrepreneurs are talking about how businesses need to build great brands in order to be successful. What is a brand? Usually, people can identify a brand...

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5 Things Customers Consider When Buying Online

Online purchases are increasingly becoming the preferred way to shop with the US having around 200 million online buyers alone and the economy expected to reach $491.5...

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Growth Hacking: 4 Mistakes to Avoid

One of the trending terms in the tech world today is “growth hacking,” which refers to the aptitude to scale a product in fast and out-of-the-box ways. In simple words,...

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Rank Well On Search Engines To Rank Well On The Internet

Ranking well on search engines is important for many reasons. If your website or landing page appears on a search engine’s first page for a specific keyword or key phrase,...

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Importance of Competitive Monitoring for Businesses

In order to keep up with the various changes and developments to the business landscape, it is vital that all businesses have a competitive monitoring strategy. Though...

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Storytelling for Small Businesses: The Introduction

Businesses Need Storytelling "Marketing is no longer about the stuff you make, but about the stories you tell," said entrepreneur and marketing guru Seth Godin. On his blog...

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How Your Business Can Finish Goals in 2016

When a new year begins, a lot of people talk about resolutions and goals that they intend to complete before the year ends. However, most people don’t start or complete...

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Do Brands Move Fast To Respond To Social Media Customers?

Social media is one of the most cost-effective ways to build brand awareness and drive product sales. The smartest companies out there today work hard to provide superior...

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Google Now Requires HTTPS for Sites Collecting Data

Collecting Data? Google Now Requires You to Use HTTPS If your website collects sensitive user data, you will have to bring a few tweaks to how it works. Google recently...

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How to Create Habits to Improve Your Life and Business Part 1

“We are what we repeatedly do. Excellence then is not an act but a habit,” said Aristotle. This wise Greek philosopher understood that in order for us to become...

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4 Ways to Accumulate Your Startup Capital

The world of the internet has changed how we do business. Today, it is possible for almost anyone to start a business and help it grow by going online. However, a bit of...

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Why Consumers are Key to Content Creation

Today, many businesses struggle to attract loyal viewers to their content in order to convert them into customers. They fail by either being too self-promotional or creating...

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