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9 Misconceptions About Disaster-Proofing Your Data

When it comes to disaster-proofing your data, there are a multitude of misconceptions. Here are nine of them you need to be aware of. 1. Assessments Aren't Efficient First of...

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One Thing to Never Sacrifice

Running a business is a constant game of weighing pros and cons, an ongoing calculation of opportunity cost, because you simply cannot be all things to all people all the...

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5 Productivity Tips That Take Almost No Time to Start

As both a mildly obsessive organizer and someone who has spent most of my adult life trying to unlearn the overachiever instincts that get me stretched too thin, I find...

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Work and Art: Tips for Collaborating with Artists

More and more, the line between art and advertising is blurring. While there’s always been a certain overlap, even before Andy Warhol painted the iconic Campbell’s Soup...

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How Guest Blogs Can Help Your Website

Blogging is important to keep your website alive, but if you seriously want to raise the standard of your website, make guest blogging a part of your content marketing...

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Cloud Computing and the Ever-Changing IT Infrastructure

Going away are the days when you had to rely on very sophisticated hardware and software to handle day-to-day operations. Those needs made it crucial to have additional IT...

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When ROI Isn’t Your Best Measurable

I’m not nearly enough of a business iconoclast to say Return on Investment isn’t important. Frankly, it’s how we keep the lights on. Unfortunately, ROI can be difficult...

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How to Create Amazing Lead Magnets to Grow Your Business

If you want to grow your business or email list, then creating lead magnets will help you a lot. Lead magnets or buzz pieces are purposeful forms of content that show...

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3 Proven Ways to Connect With Influencers

Industry influencers have something you don’t: a large committed audience that loves their content and will share it with others. However, you can gain access to this...

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4 Email Campaigns That You Should Send Every Year

Email is one of the most personal and powerful ways of online communication. Even with a small email list you can build your business selling products and services. But in...

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5 Things You Need On Your Dental Website to Bring In More Traffic

In the modern age, a virtual existence and presence for your business is a necessity. With the high influence and impact of the Internet you need to have a top quality...

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How to Make Your Content Creation Process Easier

Creating content can be very time-consuming and difficult to keep track of. If your business is looking to invest resources in content marketing, it’s best to develop a...

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