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Rebranding Your Business The Right Way

Old Spice's rebrand ensured it would live through a new generation of customers. When you decide to rebrand your company, this is usually in response to the direct and...

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The Best Ways to Turn Angry Customers Around

One day, you're going about your work, feeling happy to have met your deadlines and enjoying a good level of self-confidence. Then, like a sucker punch, POW! comes an angry...

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Is Your Content Ready for the World Stage?

There are around 375 million native English speakers on the planet, and roughly another 375 million speak English as a second language. One of out of four people in the world...

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Can Your Content Influence Buyer Behavior?

It does not matter how nicely your website is designed or how much moolah you’re spending on advertising and other such things. If your website does not have the right kind...

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How to Create Amazing Lead Magnets to Grow Your Business

If you want to grow your business or email list, then creating lead magnets will help you a lot. Lead magnets or buzz pieces are purposeful forms of content that show...

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3 Proven Ways to Connect With Influencers

Industry influencers have something you don’t: a large committed audience that loves their content and will share it with others. However, you can gain access to this...

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How Guest Blogs Can Help Your Website

Blogging is important to keep your website alive, but if you seriously want to raise the standard of your website, make guest blogging a part of your content marketing...

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Hackers Want Your Data: Stop Them In Their Tracks

Cyber attacks have become almost a modern form of warfare. They happen daily with millions of people affected. There are numerous reasons why you don't want a security...

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4 Ways to Improve Your Blog’s Presence

A blog brings a lot of benefits to a business. A popular and engaging blog causes that particular business to be seen as a thought leader in their industry. Both potential...

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Creating a Relevant Business Blog

A blog is one of a business' most powerful potential tools when it comes to expanding their reach through digital marketing. Not only is it a chance to bring in new customers...

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Mission Control: Five Tips (Plus One) on Writing a Mission Statement

"If you don't know where you're going, any road'll take you there.” - Lewis Carroll via George Harrison Business, any business, is a long and winding road, peppered with...

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4 Email Campaigns That You Should Send Every Year

Email is one of the most personal and powerful ways of online communication. Even with a small email list you can build your business selling products and services. But in...

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