Growth Hacking: 4 Mistakes to Avoid

One of the trending terms in the tech world today is “growth hacking,” which refers to the aptitude to scale a product in fast and out-of-the-box ways. In simple words,...

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How to Create Habits to Improve Your Life and Business Part 1

“We are what we repeatedly do. Excellence then is not an act but a habit,” said Aristotle. This wise Greek philosopher understood that in order for us to become successful...

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5 Things Customers Consider When Buying Online

Online purchases are increasingly becoming the preferred way to shop with the US having around 200 million online buyers alone and the economy expected to reach $491.5 billion...

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Google Now Requires HTTPS for Sites Collecting Data

Collecting Data? Google Now Requires You to Use HTTPS If your website collects sensitive user data, you will have to bring a few tweaks to how it works. Google recently...

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Importance of Competitive Monitoring for Businesses

In order to keep up with the various changes and developments to the business landscape, it is vital that all businesses have a competitive monitoring strategy. Though...

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Tips to Guarantee Executive Buy-In for B2B Content Marketing

Since the past couple of years, content marketing has gained tremendous heights. Without a doubt, it is an immensely powerful tool in a marketer's arsenal to attract and entice...

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How Your Business Can Finish Goals in 2016

When a new year begins, a lot of people talk about resolutions and goals that they intend to complete before the year ends. However, most people don’t start or complete their...

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Benefits of Testimonials

It is a common practice for business owners and marketers to use customer testimonials to further their business. Testimonials are a form of marketing strategy which involves...

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5 Must-Read Tips for Better Landing Pages

The landing page is a page on your website which serves as a portal to further interaction between you and the visitor. How effectively it serves the visitor’s needs will...

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5 Marketing Strategies That Will Make Your Customers Love You

Customers are the main source of thriving businesses; without customers, there would be no businesses. Modern customers have been exposed to so many superficial marketing...

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Why You Should Have a Competitive Monitoring Strategy

Competition is permanent and inherent in the business sphere. Almost every business and company faces competition and aspires to destroy it in order to come out on top and rule...

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4 Ways to Accumulate Your Startup Capital

The world of the internet has changed how we do business. Today, it is possible for almost anyone to start a business and help it grow by going online. However, a bit of...

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