Can You Boost Your Conversion Rates Using the Classic AIDA Model?
Even if you are not very familiar with the AIDA model, chances are you have adopted it in your digital marketing efforts—you just don’t know it. As one of the most enduring...
Nurture Your Online Presence with Chat Box
Attracting visitors to your website is hard enough; what’s worse is more than half of those visitors are passive. They will leave your webpage for another after a mere glance....
Make Your Customer Service Live Up To Your Mission
The restaurant with great decor and tasty food and terrible service. The store with adorable clothes and a convenient location and surly staff. The cable company with the best...
Getting, Giving, And Using Feedback Effectively
For too many people, feedback is a dirty word. It conjures images of being called to the principal’s office or to the dinner table by your parents as a child, and gives birth...
Building a Loyalty Program That Works
Loyalty programs are hardly a new marketing tactic, but they’ve survived this long precisely because they’re effective. Customers respond to feeling like they’re getting...
Optimizing Your Web Site For Better Results
If you are not getting the traffic you want on your website, it is very likely it has not been optimized. An optimized website is one that has been designed, updated, and...
Customer Service: Best Practices to Follow
Customers are the focal point of all businesses. It is, after all, customers who ultimately make or break a business. So it should come as no surprise that marketers and...
How to Make Your Customers Feel Like A-Listers
Everyone wants to be treated like a celebrity. Everyone wants the black card that gives them access to an awesome but scarce opportunity. Businesses can bring this experience to...
7 ways to Build Strong Customer Relationships
Effective businesses do not only communicate with potential customers and prospects when they have special events or promotions. Nowadays, effective marketing involves making...
How to Growth Hack Your Business with Virality and Customer Loyalty
In growth hacking, businesses look for simple but effective ways to achieve massive growth. This can be accomplished by embedding virality into your product or simply nurturing...
Why Your Customers Are Your Most Neglected Influencers
Businesses spend millions of dollars each year hiring Influencers to endorse and promote their products. They hope that they will become effective brand ambassadors that will...
