Pitfalls to Avoid for a Successful Branded Mobile App
It’s tempting to create a mobile app for your business almost just for the sake of doing it and because “everybody has one.” It feels like one more thing you just...
Comments
Trends In Mobile Health
62 app stores carry almost 100,000 mobile healthcare apps. The most popular of these get a minimum of 4 million downloads every day. Also, healthcare costs rise significantly...
The Simplest Ways to Personalize Mobile Commerce
Recent studies have shown that mobile commerce is and will become a booming industry. Currently, the majority of online shoppers make purchases from their mobile devices....
Mobile Marketing in 2014: What You Need to Know
Based on current trends, it is obvious that mobile should be a critical part of your marketing strategy. However, are you using current or dated plays? Today's mobile market is...
iBeacon and 5 Reasons Why MLB is the Right Brand to Succeed
While I know it’s likely challenging for many of our readers to imagine spring and baseball season while being pummeled by the polar vortex instead of the mid-60s and sun that...
5 Tips for Creating Mobile Friendly Content
In the early days of smart phones, mobile optimized web pages frequently consisted of the most basic information (operating hours, contact info, maybe a list of products or...