The Veterinarian’s Guide to Social Media
You know all about the tried-and-true marketing routes of veterinary practices—posting an ad in your local newspaper, shooting out newsletters to current clients, and even...
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SMM or PPC Marketing – Which one should you use?
When it comes to gaining traffic to your website, you can use different approaches. The three main methods to use are SMM, PPC, and SEO. Each of these three methods has the...
Getting the Most from Social Sharing
With the continual growth of social media, something that accounted for 20% of the average American’s time spent using their computer and 30% of their time spent using a...
14 Tips How Social Media Can Drive More Traffic To Your Website
The latest changes to Google’s search algorithms have marketers and web designers scrambling to devise new ways to boost SEO results. If your company is currently...
Social Media Lessons From Failed Dinner Parties
There has been some debate lately about whether social media is a content publishing platform or a community, and it baffled me slightly at first, to be perfectly honest,...
Facebook vs Twitter – Which can help your business grow?
If you are a business owner, you may be exploring ways to grow your business via social media. You may wonder if either of the two largest social media sites, Facebook and...
Is SEO Taking a Backseat to Social Media?
It seems like such a short time ago, that changes in the Google algorithms could send a company that relies on search engine optimization (SEO) to help market its products...
We Never Really Talk: 6 Tips For Increasing Social Media Engagement
Businesses get told over and over again that their social media presence can be crucial to their success, and this is absolutely true! Carving out a space for your brand in...
10 Social Media Marketing Mishaps You May Not Realize You’re Making
If you have never used a social media networking site before, your first time entering the online platform can be pretty overwhelming. The first time I signed up for...
How Much Social Media Automation is Too Much?
Being able to automate social media functions is a huge time saver, and can absolutely make it easier to make sure a company’s presence on the platforms they use is...
Tricks for Getting Started with Google My Business
SEO is a frequent topic of discussion in both the marketing and web development worlds and is in fact a huge industry in its own right, but more and more we need to be paying...
Succession Planning Your Public Image
Succession planning is a pretty standard part of most organizations’ internal practices, and for good reason. No matter how stable and successful a company is, a certain...