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Is SEO Taking a Backseat to Social Media?

It seems like such a short time ago, that changes in the Google algorithms could send a company that relies on search engine optimization (SEO) to help market its products...

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We Never Really Talk: 6 Tips For Increasing Social Media Engagement

Businesses get told over and over again that their social media presence can be crucial to their success, and this is absolutely true! Carving out a space for your brand in...

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10 Social Media Marketing Mishaps You May Not Realize You’re Making

If you have never used a social media networking site before, your first time entering the online platform can be pretty overwhelming. The first time I signed up for...

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Top 5 Ways to Protect Your Data

Information is key in today's business world. Not just having it, but protecting it from those on the inside of an organization, and those on the outside looking to...

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Google Hummingbird: Is Your Site Sweet Enough?

As we all know, Google recently launched a new algorithm update named "Hummingbird." The small bird is known for speed and accuracy, hence the name. Unlike the earlier...

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Barnacle SEO: More Effective and Less Gross Than It Sounds

Barnacles, those weird little arthropods that like to attach themselves to rocks and the bottom of boats, are a slightly odd thing to name a marketing tactic after,...

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5 SEO Mistakes to Avoid

Consider yourself the master of SEO? Think again… You might consider yourself a master of SEO tricks. But there are some mistakes that even accomplished SEO strategies...

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When It Comes to Your Audience, Is Bigger Better?

All you can eat buffets, massive SUVs, 5000 square foot houses for a family of four — for many people, especially those of us in America, we assume that bigger and more...

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Communicating With Typography In Your Next Website Design

Designing or re-designing a website, even with the help of a talented team of experts, can be a daunting task. There are so many things to consider and so many choices to...

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Taking a Stand To Let Your Brand Personality Shine

With the growing reliance on social media, content marketing, and a host of other less traditional methods of reaching and wooing customers, marketing has become more and...

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How to Be Smart About Picking A Web Designer

If you’re looking for a web designer, either to add small changes to your current website or to build a new one from scratch, you’ve probably already found dozens—or...

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How To Reap The Benefits of Video Marketing

The future is bright for video marketing and there’s no doubt about it. At present, more than 64 percent of the world’s Internet population prefers to watch videos rather...

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