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5 Strategies to Promote Positive Customer Reviews for Your Brand or Business
Think about the purchases you have made recently. How much were you influenced by the reviews you read? Recommendations from family and friends and online customer reviews...
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Why and How to Track Google Algorithm Updates
When you type your query into Google seeking for answers, it searches through relevant databases and delivers you a result by using search engine algorithms. Google frequently...
What are Network Effects?
Network effects are spoken about increasingly in modern tech circles, but popular examples of network effects were seen in early inventions such as the telephone. At its core,...
5 Tips to Consider Before Selecting an Outsourced Marketing Company
In today's digital economy, most companies don’t have the in-house resources to run every area of their business. Marketing and branding is an area that many companies are...
The Most Important SEO Trends to Boost Your Traffic in 2019
At the start of every year, an influx of new tips and tricks for search engine optimization fill digital marketing feeds with predictions for the coming months. Over the...
Blogging And Vets: Why your Practice NEEDS a Blog
Let’s face it—people are trafficking your veterinary practice’s website for three main reasons: 1. To check you out while searching for a new pet healthcare...
The Veterinarian’s Guide to Social Media
You know all about the tried-and-true marketing routes of veterinary practices—posting an ad in your local newspaper, shooting out newsletters to current clients, and even...
Why your Veterinary Practice needs SEO to Reach Animal Lovers
If animal lovers are looking for veterinary services in your area, wouldn’t you wish you could stand right in front of them with a big bright sign that screams “come to...
SMM or PPC Marketing – Which one should you use?
When it comes to gaining traffic to your website, you can use different approaches. The three main methods to use are SMM, PPC, and SEO. Each of these three methods has the...
Big Data is a Powerful Asset for Business Success
Various business trends today, such as the use of artificial intelligence and multimedia visual marketing, are connected to the concept of Big Data. Every action internet...
Brand Storytelling 102: Finding Your Characters
Great characters drive great stories. In brand storytelling, characters personify a brand’s values, personality, and purpose. What makes brand characters different from...
How to Use Social Media to Promote Brand Engagement
Brands that want to outlast their competition must take advantage of the recent advances in online communication, specifically social media. Social media has created more...