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Communicating With Typography In Your Next Website Design

Designing or re-designing a website, even with the help of a talented team of experts, can be a daunting task. There are so many things to consider and so many choices to...

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Taking a Stand To Let Your Brand Personality Shine

With the growing reliance on social media, content marketing, and a host of other less traditional methods of reaching and wooing customers, marketing has become more and...

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3 Types of Website Testing Demystified

Your website, as a core component of your business, is certainly no more immune to needing to be tested and optimized than any other aspect of what you do, but at times site...

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If You Read One Article On A/B Testing, Read This One

Getting Ahead in a Digital World In the modern, ultra-competitive digital age, data has itself become a product. Understanding how data can be optimized to create value for...

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Want a Fierce Website? Try Responsive Web Design

In the age of the mobile phone, having a responsive website is one of the most important things any company can invest in. It does not matter if you are setting up an online...

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How to Be Smart About Picking A Web Designer

If you’re looking for a web designer, either to add small changes to your current website or to build a new one from scratch, you’ve probably already found dozens—or...

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3 Tips on How to Improve Your Website’s Bounce Rate

One of the fiercest competitions websites have is for visitors. After all, the more visitors, the better your conversion rates, or at least that’s what the common...

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How to Better Your Landing Page and Lead Process

A landing page is essential to any business that wants to succeed in online marketing and sales. Landing pages convert visitors into leads that business can later contact and...

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How Often Should You Change Your Website’s Layout

There are two types of website owners: those who change their website’s layout every few months and those who keep the same layout for several years. It is important to...

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How To Implement Micro-Moments Into Your Video Strategy

What are micro-moments? Micro-moments are the moments when a consumer looks outside of their personal space into their mobile device to learn, explore, or buy something new....

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What Are The Types of Effective Visual Media

People have been using visual aids to express their opinions and desires for centuries now. Human beings have the natural tendency to pay attention to visuals like graphics...

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How To Reap The Benefits of Video Marketing

The future is bright for video marketing and there’s no doubt about it. At present, more than 64 percent of the world’s Internet population prefers to watch videos rather...

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